Director, Judy Haviland Consulting
Following completion of a degree in Psychology and Sociology, Judy has worked for more than 40 years in healthcare marketing across Australia and New Zealand, with much time spent researching and launching new products. This has involved all aspects of product development, including navigating the TGA registration process, and setting up evaluations and research projects to establish local evidence and reference sites.
Judy’s principal focus has been on medical consumables and capital equipment, with key responsibilities involving commercialisation of pioneering technologies in wound and burn care.
Close liaison with key opinion leaders in the field has been central to her promotion of patient centred practices and evidence-based initiatives, with clinical and economic value at the heart of all projects. For the last eight years, Judy has worked as an independent consultant in the healthcare sector.